Tesla Solar Roof sales lag dramatically behind ambitions - WoodMac

Apr 3, 2023 11:59 AM ET
  • Tesla Inc (NASDAQ: TSLA) has set up just 3,000 Solar Roofs, standing for almost 30 MW DC of capacity, throughout the US, given that the electrical car manufacturer revealed its solar roof item in 2016, Wood Mackenzie has estimated.
Tesla Solar Roof sales lag dramatically behind ambitions - WoodMac
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This is well below the company's ambition, specified in 2020, to mount 1,000 Solar Roofs weekly.

According to Wood Mackenzie's report, announced recently, installations averaged at simply 21 per week in 2022. They were strongest in the initial quarter of 2022, when 32 Solar Roofs weekly were released.

The study firm claimed its report, based on exclusive project-level datasets of its dispersed solar practice, shows setup volumes for the Solar Roof for the very first time.

Wood Mackenzie determines that Tesla's Solar Roof represented less than 0.03% of the total US roofing market in 2022.

Tesla's primary competitor in the building-integrated solar roofing section is GAF Energy as well as its Timberline Solar roof, which, according to Wood Mackenzie's expert Max Issokson, is better placed to accomplish extensive fostering. "The item is faster as well as much easier to install, as well as the business records clients when they are taking into consideration roof replacements," said Issokson.

Tesla announced a milestone of 4 MW of Solar Roof production in a solitary week, enough for as lots of as 1,000 homes, in its 2020 first-quarter results.


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