Smart is the name of the game

Jul 2, 2020 10:38 AM ET
  • Set out on a path to make a difference on the planet's energy future, young entrepreneur David Ding started Growatt a years ago at the age of 30. Since then, his firm has moved quickly to turn into one of the biggest rooftop inverter producers on the planet. High in energy as well as swift to make bold actions, Ding gets on a goal to move the duty of user-side solar generators-- to come to be active participants of the new energy future.
Smart is the name of the game
Image: Growatt

What motivation led you approximately the beginning point of Growatt-- and also coincide foundational aspects to life today?

I began my job helping worldwide power titan Eaton as an R&D designer in its PV department in 2005. Yet by 2010, I was ready to do something bigger. The solar market was just getting kicked off at this time, and I had confidence in the future of the sector-- and also actually intended to do something considerable for the human race. So I made a decision to establish my own business at the age of 30, and set out on an objective to provide top notch Chinese PV inverters for the globe.

In 2010, solar was still an arising industry and was primarily being released in European countries, the U.S., as well as Australia. After mindful factor to consider I decided to go into the Australian market. There weren't any kind of big brand names on the market yet, so I moved quickly-- the market never ever waits. Recalling, the commitment of our R&D team was remarkable to establish brand-new top quality PV inverters. The entire group was working overtime to test the versions and keep enhancing them. It took us less than 3 months to create a brand-new inverter according to Australian grid criteria. Since then, speed is the genetics of our company. To date, we maintain an excellent track record of establishing brand-new inverters in feedback to market needs. Commitment to advancement, focus on market needs, sector patterns, a commitment to item reliability and also outstanding service-- these have actually been the drivers behind Growatt's rapid as well as robust development for the past 10 years.

With a lot of inverter makers on the marketplace, how do you stay competitive?

We have actually deployed an international technique, but remain concentrated on local services. We currently have 13 subsidiaries as well as 6 big stockrooms worldwide with local teams for advertising and marketing, technological assistance, as well as after-sales service. Taking Europe as an example, Growatt can deliver replacements to customers within 48 hrs. We take performance and customer support seriously. So, we upgrade items swiftly according to the demand of the market and customers-- and after that invest 10% of our earnings in R&D each year. Of our 1,200 employees, 200 of them are R&D engineers. And after that, obviously, item quality monitoring. We go after an objective of absolutely no problems-- which requires a strict QC system. Growatt set up a completely automatic production line for crucial components as well as established our own production lines for self-developed items-- which ensure quality and performance-- but also reduces costs.

While solar is expanding in scale, Growatt has actually determined to focus on the distributed generation (DG) market. Why?

The DG solar market is growing rapidly, it has currently taken a significant share-- and our company believe it will become even more powerful in the future. There are most definitely benefits in having a core service sector. We concentrate on user-side smart energy services, specifically for the property, business as well as industrial rooftop projects-- which is the world where we have the greatest possibility to expand and also end up being stronger. While a leader in DG solar, we are not limited to this sector.

We developed limit 50-100K string inverter for tiny to medium commercial and also ground-mounted plants, which took the leading rated setting in TÜV Rheinland's PVE test program of All Quality Matters award for high power commercial and commercial PV inverters. And our newest MAX 175-253K 1500V inverter item has 15 MPPTs as well as a DC/AC proportion that can reach up to 2.0.

It has come to be progressively popular to mount storage space with roof PV setups. How has your company adapted to this and also what are your future prepare for solar+ storage space?

We was just one of the very first Chinese inverter business to create power storage space items. Although the storage space market wasn't big at that time, we believed that solar+ storage space would be the future. Presently, our off-grid as well as power storage space inverters cover a capability range of 1 kW to 30 kW. In 2015, we launched the first storage-ready inverter in Australia. Because of high battery rates, consumers are currently utilizing on-grid inverter applications. But in the future, as batteries end up being even cheaper, consumers can quickly update to storage space systems. In Australia and Europe, the solar+ storage inverter solution is already being well gotten by individuals. We are doing a great deal of operate in maximizing storage systems to support smart grids with quick action and also smart dispatch.

Smart is nitty-gritty for the market today. With digitization, IoT, and AI advancements, what does the PV home of the future appear like?

A clever home includes numerous facets-- house devices, accessibility controls, security systems, and so on. The energy monitoring system works as the mind of the PV system while the inverters resemble the heart, pumping blood, or electrical energy, to the numerous smart tools. They additionally think the duty of safety and security for the whole system. The inverter monitors the grid and provides defense, as well as is additionally responsible for pleasant communication with individuals.

A brand-new way of living of 'clever+ comfort' is the future. It's actually built on IoT, Big Data as well as AI, and it entails the wise send off of power storage, O&M, and also user-side power administration to make best use of solar power effectiveness. We established a smart house power monitoring system that perfectly incorporates solar+ storage, EV and IoT gadgets. It's a one-stop solution that integrates high-efficiency power generation, risk-free power storage, wise power usage, real-time power control, and streamlined administration of power information. The modern technologies of Big Data and also AI deep-learning are made use of to support the prediction of energy generation as well as usage, as well as to enhance the clever control features. That produces a full ecosystem for a green wise house.

So what is next for development in inverter innovation?

Presently, the electrical and digital innovations of PV inverters have actually ended up being progressively fully grown. I believe that the instructions for future innovation in this space will generally originate from a number of arenas. Initially, technological developments and also upgrades will certainly go to the component as well as module level, as well as requested the optimization of PV inverters. Second will be at the system application level-- concentrated on PV system security such as AFCI defense and RSD on the one hand, and also wise O&M on the other-- specifically developments built on IoT and also Big Data-- which redefines application for traditional power markets. As well as finally, the trend of affiliations in between dispersed generation solar PV systems and wise send off, primarily the establishment of an 'power internet.'

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