China’s industry group tells solar makers: stop below-cost price wars
- China’s PV association urged manufacturers to end below-cost sales and align production with demand, the latest step in Beijing’s bid to stabilize a glutted market.
China’s solar sector has been locked in a painful price war—until now. The China Photovoltaic Industry Association has called on manufacturers to halt below-cost selling and schedule production based on real demand, after fresh consultations with companies and government agencies. The statement also pushes for higher safety and quality standards and for buyers to consider more than headline price in procurement.
This is part of a wider, state-backed effort to curb “disordered competition” and phase out outdated capacity across polysilicon, wafers, cells, and modules. Beijing has telegraphed deeper reforms, including potential consolidation vehicles to retire inefficient plants—though local politics and financing structures will determine how much capacity actually exits. Analysts warn that utilization could remain depressed without meaningful cuts.
For global buyers, the implications are nuanced. A return to discipline may lift upstream prices from extreme lows, complicating budgets for late-2025 projects. But steadier markets usually mean fewer supplier failures, better quality control, and more bankable warranties—advantages that matter for long-lived assets.
For Chinese manufacturers, the message is blunt: compete on technology, reliability, and service—not just price. Those with strong balance sheets, high-efficiency lines, and diversified export channels are best positioned if closures or quotas arrive.
Watch for follow-through: provincial stances on plant retirements, any formal quota mechanisms, and early moves in polysilicon and wafer spot prices. If discipline holds, the worst of the price war may be over—and a more sustainable industry could emerge.
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